JAECOO takes to the road

JAECOO is ready to make its debut and has kick started its launch season with the first batch of J7 commercial vehicles having already arrived in South Africa.

Recently, OMODA & JAECOO hosted an investment conference for dealers and investors in Kwa-Zulu Natal where the brand presented the exciting JAECOO products and its offering to South African automotive dealers. Brand OMODA & JAECOO also shared the design and engineering philosophy of the JAECOO and gave dealers and investors a glimpse into the future of this brand.

“We were overwhelmed by the interest in OMODA and JAECOO, the two brands under Brand O&J. Both brands will be sold from one combined premises, but will each offer a completely unique value proposition, design philosophy and application,” says Tony Liu, Deputy General Manager of OMODA & JAECOO South Africa.

JAECOO will join OMODA in a series of world-class showrooms across South Africa.

At present there are 32 showrooms across the country that offers best-in-class sales, service, support and maintenance services. The stores, which are listed at the end of this release, includes 14 flagship stores, such as the imposing OMODA & JAECOO Bryanston store and the OMODA & JAECOO showroom in Cape Town.  

The current expansion plan will add 6 dealers in the coming weeks for a network of 40 dealers at the time of launch.

“There are a number of prime locations available to new investors and dealers looking to expand their offering to include OMODA and JAECOO. Some of these locations are earmarked for flagship stores, which means that they will also include a range of additional services, such as scratch and dent repair and vehicle detailing,” says Liu.

“Any dealer or prospective investor is welcome to contact us to learn more about the brand and our future range of products.”

JAECOO will officially launch in April and the vehicle can already be seen by the public in Cape Town at the Table Bay mall from the 26th of February until the 4th of March. This will be the first time that the JAECOO J7 will be displayed to the public.

The J7 was first shown at last year’s Shanghai Auto Show in China where it wowed visitors from around the world, including South Africa.

The vehicle is designed and built for customers who like the great outdoors, but do not want to compromise on comfort and specifications. This is perfectly encapsulated in the brand theme: “From Classic, Beyond Classic”.

The J7 is fitted with a 1.6 litre four-cylinder turbocharged petrol engine that delivers 145 kW and 290 Nm of torque to all four wheels. Power is transferred to the AWD system through a modern 7-speed dual-clutch transmission with self-shifting capabilities. The 7DCT wet dual-clutch transmission, once honoured as one of the “Top Ten Transmissions Globally,” boasts a transmission efficiency of up to 98%, exceeding the average level of its class. With a shift response time of 0.2s, the J7 achieves smooth and seamless control across all speed ranges.

As has become the norm with the OMODA C5 and C5 GT, the JAECOO J7 offers a comprehensive range of luxuries and standard features. This includes adaptive cruise control, dual-zone climate control, a fully digital cockpit with wireless Apple CarPlay and Android Auto and a new intelligent camera array that not only shows the vehicle’s surroundings but uses artificial intelligence to remove the vehicle from the picture and show the ground beneath the vehicle – all based on a 8155 microchip.

The South African JAECOO roadshow is the next in a series of roadshows and customer experience events that have been held across the world.

In Malaysia, JAECOO hosted customers, dealers and investors at the famous M4TREC Off-Road circuit where customers, clients and investors could put the all-wheel drive JAECOO J7 and the flagship J8 through their paces.

The track was upgraded for this event to best showcase the JAECOO ARDIS (All Road Drive Intelligent System) which adapts its off-road, engine and safety systems to the specific road or off-road conditions.

Similar customer and investor events were held in Saudi Arabia and Mexico, with more planned in the near future.

On local soil, JAECOO South Africa will be hosting a few lucky customers and media for a first drive of the J7 in March and showcasing the capabilities of the vehicle on and off road. Additionally, the public can experience the J7 in person through early test drives that will become available at JAECOO dealerships throughout the country.

“There is no doubt that South Africa is an important region for the Brand O&J Group if you consider the fact that we are hosting investors and clients at the same time as other major markets such as China, Mexico and Saudi Arabia.

“Our dealer partners can rest assured that they will receive the best service from our head office and that they will have a profitable and long-lasting relationship with JAECOO and OMODA,” says Liu.

Dealer network

There are currently 30 dealerships in the main metros, including Johannesburg, Cape Town, Durban, Gqerberha, East London, Emalahleni, Polokwane, and Tshwane.

Flagship OMODA & JAECOO stores can be found in Johannesburg, including Omoda Bryanston, Omoda Sandton, Omoda Boskburg, Omoda Gordon Road, Omoda Roodepoort with two more flagships in Cape Town, and several more planned in the near future.