Gone are the days of trawling through pages and pages of car listings to find your ideal car, only to contact the dealer and not get a response. The launch of a ground-breaking, new, dealer-facing app is changing the way dealers and buyers communicate.
Africa’s largest product discovery and comparison service, PriceCheck, has launched the app to complement its recently added offering, PriceCheck Cars (launched in March 2017).
Kevin Tucker, founder of PriceCheck, says, “The launch of the Car Dealer app is a game-changer for both prospective buyers as well as salespeople and dealerships. The first of its kind in South Africa, the app links buyers directly to the seller of the vehicle they are interested in. Buyers are able to search through a list of vehicles which fit their requirements and contact the seller by in-app message or the in-app calling feature.”
“For dealers, this customer-centric app reduces the likelihood of losing leads via complex ‘broken-telephone-type’ communication processes, allowing them to track and manage their leads efficiently and improve their overall customer experience and satisfaction levels,” he explains.
The app also enhances several innovative features that are inherent across the PriceCheck Cars platform, including:
- An inventory management tool to manage listings on PriceCheck cars. If a car is sold it can be removed in the app and it will automatically be removed from the PriceCheck Cars platform – resulting in fewer wasted leads.
- An in-app photography wizard to guide the dealer through car photography. All photographs taken in the app will be linked directly to the PriceCheck Cars platform.
- A rich leads inbox to showcase all incoming leads from PriceCheck Cars, including messages and phone calls. Each lead has detailed information about the particular vehicle the buyer is interested in.
- A mini-CRM for taking notes on customer interactions.
Tucker says, “The use of smart phones and mobile applications has enabled us to bring cutting-edge tech to a mature market. Buying and selling cars is going to get much easier!”
With the launch of PriceCheck Cars, along with the new app, PriceCheck Cars has been dubbed by its users as the best platform to find new and used cars, bakkies, motorcycles and commercial vehicles online.
Now, the brand is looking for the perfect name to summarise the new vehicle platform offering, and who better to decide on the name than those who actually use the platform?
Members of the public can enter their suggestions on the PriceCheck website until the 31st of August. “The person whose suggestion gets the most votes in our Mission Ignition competition stands a chance to win an amazing prize - a brand new car. Each participant can only enter once, so be sure to put your best suggestion forward and by doing so, you stand a chance of winning a car too, even if your suggestion is not selected,” Tucker concludes.