CHAMPION Lubricants is delighted to announce the arrival of its new co-branded CHAMPION-World RX bottles and drums! As the proud Official Lubricant Partner of the FIA World Rallycross Championship, CHAMPION keeps on pushing its limits with this new product labelling and links the brand to one of the world’s most challenging motorsport competitions.
“The introduction of the new co-branded bottles and drums marks a new step in our fresh and thrilling collaboration with FIA World RX” explains Thomas Mees, CHAMPION’s Global Brand Marketing Manager. “This initiative will aim at strengthening the promotion of our partnership which we believe will significantly reinforce the premium positioning of CHAMPION Lubricants and support our sales in the market”.
Over the upcoming weeks, current CHAMPION Lubricants bottles and drums will gradually adopt the new CHAMPION-World RX design.
Let's Release The Full Potential with CHAMPION Lubricants!