As 2019 draws to an end and many industries start slowing down, thoughts inevitably turn to reflecting on the year that was.
As an organisation committed to creating a sustainable environment for the minibus taxi industry in the country, SA Taxi has been fortunate to experience a period of strong growth. With almost 70% of the population relying on the humble minibus to reach their destination safely, it has become the backbone of the public transport ecosystem. As such, we are well-positioned for the new decade and filled with hope for the growth opportunities open to us and every South African.
The numbers make for impressive reading.
More than 250 000 minibus taxis operate on South African roads, generating in excess of R50 billion annually. This provides a massive boost to the economy. And let us not forget the essential role it plays in transporting commuters from home to work and back again daily. This turns the focus to road safety.
It is here where we can proudly report our biggest highlight for 2019 – the strategic partnership we entered with Bridgestone South Africa. This has seen the launch of a tyre exclusively designed for the stringent requirements of minibus taxis on local road conditions. And even though it is just a few months old, the partnership has been incredibly well received by all stakeholders in the market.
But it is more than just about an innovative tyre.
We have structured the partnership in such a way that the SA Taxi Rewards multi-faceted loyalty programme will see minibus operators saving R400 per tyre while earning rewards on parts, maintenance, and fuel.
Of course, none of this is possible without the support of the more than 15 million South Africans that are transported daily by this impressive fleet of vehicles. To all of them we say thank you. And to our friends in the Fourth Estate who work tirelessly to ensure we deliver on our mandate, thank you for your support as well. This billion rand industry cannot be successful without all these, and other, stakeholders.
And so, we wish all our heroes and heroines a great festive season and look forward to engaging with them in 2020 and beyond.