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Mobility offering expands: large-scale rollout of Audi on demand in Germany

Mobility offering expands: large-scale rollout of Audi on demand in Germany

Whether Hamburg, Munich or Berlin, the service for flexible premium mobility Audi on demand is gaining momentum in Germany with the dealership partners and cooperation partner Sixt. Audi on demand has been available at 15 locations in German dealerships since September and is being gradually expanded. 50 selected Sixt stations, predominantly at airports and train stations, are now part of the Audi on demand network. By the end of the year, the number of German locations will rise to 100, with the rollout in Europe due to follow in stages from 2020.

The need for flexible mobility among customers is growing and is set to become increasingly important for the future. Consequently, the Four Rings is embracing a holistic mobility strategy with multiple pillars, allowing it to scale its offering rapidly and to roll out custom products and services. Together with the cooperation partner Sixt the company now covers strategically important key locations such as train stations and airports. Their customers can book and pick up their desired Audi model. The dealerships are also addressing the need for long-term mobility of up to a year from their established locations.

The quick, simple way to the Audi you want, for the period you want: Prospective customers in Germany select their desired location to pick up the vehicle and the model they want via the new consolidated Audi on demand website and app. One major advantage for customers is that they always get an Audi. Customers can choose from the premium brand’s latest products. The flexible usage period runs from an hour right through to a year.

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