Lexus South Africa is proud to announce its vehicle partnership with Val de Vie Estate in support of the 2025 Pink Polo.
The partnership reinforces Lexus South Africa's commitment to being a responsible corporate citizen – in this instance, in support of the Cancer Association of South Africa (CANSA) Paarl's efforts of championing crucial cancer research in the Paarl-Franschhoek valley.
"At Lexus South Africa, our commitment to building a better society remains at the core of our corporate social responsibility strategy. We are happy to play our part in supporting efforts to raise much needed funds towards cancer research and for cancer-related community outreach initiatives. Our strategic partnership with the Val de Vie Estate through Pink Polo in support of CANSA Paarl's initiatives fuels us with optimism about the positive impact that will be felt across our communities," said Glenn Crompton: Vice President for Marketing at Lexus South Africa.
For 13 years, Val de Vie Estate has been the perfect backdrop to Pink Polo, the premier polo event of the season, known for its uplifting pink theme and impactful mission. Over the years this significant event has been dedicated to supporting breast cancer and cancer initiatives through the Val de Vie Foundation - raising crucial funds for cancer research, community outreach and screening. Pink Polo is a celebration of the transformative work of the Val de Vie Foundation through an exhilarating day of polo, delightful entertainment and heartfelt community spirit.
"We look forward to continuing the 'Pink Polo with a Purpose' legacy. Since 2012, this event has grown from strength to strength and has made a massive contribution to people fighting cancer," says Ryk Neethling, Marketing & Brand Director for the Val de Vie Group.
For more information about Val de Vie Foundation, visit https://valdeviefoundation.co.za/.
For more information on Pink Polo, visit https://pinkpolo.co.za.
For information on the range of Lexus vehicles, visit www.lexus.co.za.
For Lexus and lifestyle content please visit Lexus Life: www.lexus.co.za/lexus-life.