The Tshwane Economic Development Agency Ltd (TEDA), in partnership with the Department of Economic Development within the City of Tshwane, will host an insightful online seminar (webinar) to assist entrepreneurs to gain and grow market share in the online economy.
The Covid-19 pandemic has permanently changed the business landscape, how enterprises operate and how clients behave. Unsurprisingly, the marketing landscape has, aggressively, moved online . This calls for businesses to quickly adapt their strategies and tactics in communicating their presence to potential and existing clients, their business processes and their thinking around gaining and retaining market share.
In what has been termed the “new normal”, due to the disruption by Covid-19, the failure of any enterprise to adapt their approach and processes will certainly lead to failure. Several businesses have already been forced to scale down or shut down completely. Can entrepreneurs and business leaders be taught ways to operate in the online world, specifically how to increase their market share? This webinar is their golden opportunity to hear from a marketing guru, an economist and an entrepreneur - who specialises in online and mobile marketing - on how to do exactly that.
The webinar will take place on 23 June 2021 from 11h30 to 13h30.
This webinar will surely benefit CEOs, marketing managers, owner-managers and other decision-makers responsible for gaining market share and those in charge of writing and approving new marketing strategies. The webinar is free, but registration on www.teda.co.za is required.
Please click here to view the invitation and program.