Audi South Africa has retained the number-one position for customer experience in the South African motor industry for the fifth consecutive year in the annual IPSOS CCE Awards. Audi received the Gold award for Passenger Car Purchasing Experience as well as a Gold award for Passenger Car Servicing for the 2016 calendar year.
“Audi South Africa is incredibly proud and honoured to receive this prestigious award for the fifth consecutive year and we would like to thank and applaud our Dealer Partners for their continued dedication to our customers”, said Trevor Hill, Head of Audi South Africa. “As a premium brand, we aim to provide benchmark customer experience across all touchpoints of our business and are committed to holding onto the top spot for years to come.”
The Ipsos CCE Awards are presented by Ipsos South Africa, part of the second largest survey-based market research company in the world. The winners were selected after Ipsos conducted telephonic interviews with 23 00 customers about their experience at franchised dealerships when purchasing a new vehicle or having their vehicle serviced.